There have been many improvements in the field of technology and communication. Text messages are one of them. This is something you don't need to talk about verbally and is very short. Basically, younger generations are more influenced by this kind of thing called texting. Words like lol, hashtag, lmfao, etc. are so common now that they use them not only in text messages, but also in everyday speech. “Txtng Kills Language” is a TED talk by John McWhorter done in 2013. McWhorter's TED talk clarifies that current communication technology has not led to a decrease in literacy; this actually allowed humanity to grow as a society and as a result, a new language emerged in the form of texting. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get the original essay McWhorter's TED talk is highly influential because it uses ethos, pathos, and logos to inform and persuade today's texting culture that texting is not killing language. , because it is actually a new language in itself. Technology is evolving very quickly today compared to earlier times. People rely on technology more than they did a decade ago. People's lives have been made much easier than before thanks to smartphones and all electronic gadgets. People worry that texting will degrade literacy, but it is just a new form of language with technology as a medium. With his previous research, McWhorter explains in his TED talk that texting is not bad writing. It's not even about writing, texting is a form of "finger talk." McWhorter says it's a new language in itself and has developed alongside technology and texting. He says these short abbreviations make people even smarter and better. To persuade his audience that texting is a whole new language, McWhorter uses personal identifying information called ethos. Since he is participating in a TED conference, it means that he is very famous, which brought him to this platform to persuade through his public speaking. McWhorter knows what he's talking about. McWhorter uses TED and his own personal identifying information to prove his point about texting as a new language. Everyone knows that TED talks are a great presentation platform. So McWhorter uses his credibility to prove his point. Basically, it's easy for him to be credible because he's already on Ted Talk and the audience knows that only high-profile people come here to present something. Additionally, he looks professional and his confidence in speaking also makes him credible. Another way to persuade his audience that texting is a whole new language, McWhorter uses real facts and examples also called logos. He not only gives examples from everyday life, but also examples from history from long ago. He uses several examples from historical events. He uses logos to prove his idea because he uses many examples to prove his idea that texting is a new language. To persuade his audience that texting is a whole new language, McWhorter, during his TED talk, uses pathos by explaining that this texting phenomenon is not society's slow loss of literacy , but rather the development of a new language. McWhorter uses different types of pathos like audience fear and emotions..