The ad for Deep Magic Facial Cleanser begins with a beautiful blonde woman applying makeup, this sets the tone for the ad by implying that beautiful people are using this product. It then cuts to a screen with a middle-aged man briefly explaining the product and its benefits to the customer, USA being the facial cleanser. To make the case that their facial cleanser is better than any other, they show that their facial cleanser works, that's the UR. When a beautiful dark-haired woman uses Deep Magic Facial Cleanser to remove her makeup, it's the CS, showing that beautiful people use this product to stay beautiful. Finally, they add to the benefits by talking about a new cost saving offer of two bottles at a discounted price, which resulted in the response CR, buy now, this amazing product is on sale. The ad ends with a clip of an entire audience applauding