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  • Essay / The Alpine National Park Redevelopment

    The Department of National Parks Victoria has published a proposal on its website titled 'Mount Howling to Pleasant Peak Alpine Crossing Masterplan 2017' which is looking at private investors who could financially support the redevelopment of the Alpine National Park. Park. The use of optimistic statements, combined with clear statistics, figures and graphs, aims to highlight the need for immediate action in order to take advantage of this opportunity. Say no to plagiarism. Get a tailor-made essay on 'Why violent video games should not be banned'?Get an original essayIn contrast, Katherine R's impassioned plea, submitted to the 'Community Input' section of the ministry's webpage, rejects this proposal because it focuses on economic rather than on the needs of walkers and the preservation of the landscape. It evokes a peaceful and attractive image of the area as it currently is and aims to foster a sense of community among walkers, inspiring them to work together and prevent the area from becoming a tourist landmine. In a thoughtful and encouraging tone, the Master Plan report presents the argument that commercial development of the Alpine National Park is a necessity for the economic growth of the region. Using positive, encouraging statements filled with affirmative calls to action, such as "critical opportunity" and "exploit this economic development," reinforces to readers the importance of immediate action, placing them in a position anxious about missing out if the proposal were to fail. The proposal details "Victoria's premier hiking experience", with "serene peaks" and "high-quality accommodation options". Using complementary language helps to create a sense of luxury, allowing readers to imagine a more extravagant version of the area that will attract more people and attract more money. This is reinforced by the two images of “roofed housing”, which indicate the high quality facilities that could be created in Victoria. These images highlight the comforting, modern additions associated with the development, with nature neglected in the background. The consistent use of terms such as "comfortable immersion", "safety and comfort" and "total relaxation" aims to meet tourists' expectations for comfort when traveling, even in nature. Painting such a picture of the new Alpine Crossing is an attempt to modernize the outdated notion of “bushhiking” and attract a new, more mainstream market who would otherwise have little interest in visiting the area. Accompanying the blueprint, the graphic illustrating the estimated benefits and costs is used to inform readers of the potential and major societal benefits of the proposal. The projected windfall of “$10 million per year” for the region, as well as the “creation of 80 ongoing projects” and full-time jobs, clearly demonstrates the positive aspects of the plan. This is reinforced by the inclusion of the “7:1 benefit/cost ratio,” which helps readers understand the merit of this plan. The use of evidence and statistics positions the proposal as well thought out and researched, instilling confidence in readers that success, in terms of increased revenue and visitor numbers, is guaranteed. The drafters of the Master Plan recognize that environmental groups might disagree with proposed changes to a natural area and therefore seek to allay any uncertainty by asserting that "the design of the accommodation will conform to the highest environmental standards.