As avid consumers of media, which is a means of communicating and circulating information through a mass audience, we must be aware of the changes and opinions which are added to it. before it reaches the consumer. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get an Original Essay The media that report the news uses bias in its accounts of events that have occurred because of their choice of words and points of interest. In their story, the news embellishes the headlines to attract and hold the attention of their readers or viewers depending on the type of media they associate with, "Nightmare On Carnival Cruise", which makes someone click on it by due to its captivating title, although the supposed "Nightmare" is actually the cruise ship experiencing technical difficulties, where the electricity and water were not flowing and passengers had to return home once docked. The title creates interest by using "Nightmare" as a point of interest for readers to make them view this event as a disastrous occasion, although another decent way to refer to this situation would be an inconvenience to the passengers. Consumers need to be aware of the careful wording used in the media to manipulate their thoughts based on what they want viewers to believe. The media uses propaganda to get the public to favor one side over another. In George Orwell's Animal Farm, which contains an allegorical connection to the Russian Revolution, the animals overthrow the tyrannical Farmer Jones and run the farm on their own. One of the pigs, Squealer, who echoes the Russian newspaper Pravda, uses propaganda techniques to make the animals believe that everything that is done is for the well-being of all animals. For example, Squealer says to the animals: “It is for you that we (pigs) drink this milk and eat these apples. Do you know what would happen if we failed in our duty? Jones would return...surely none of you want to see Jones return? (52) Squealer uses the animals' fear of Farmer Jones' return to persuade them to believe that pigs need milk and apples much more than other animals. At the mention of Farmer Jones' name, the animals wholeheartedly supported giving milk to the pigs. The animals preferred the pigs' side to Farmer Jones's side. However, the animals weren't thinking about the fact that they wouldn't get milk or apples, they were too focused on Farmer Jones because of Squealer's use of fear appeal, a propaganda technique. Media is constantly changing and has different standards. What the media considers to be true today was not true a few years ago, leading to changing opinions expressed in different media at different times, based on different interests. A story on the front page of a local newspaper fares less well than a story on the front page of a national newspaper because of the audience it must speak to. A front-page story in the Folsom Telegraph is "Folsom stylist shaves hair to fight cancer," but a front-page story in the Wall Street Journal would be "Kurd Locked in Solitary Cell, Holds Key to peace in Turkey. Local newspapers use more local events because the audience they are catering to will be more community oriented and they can all relate to the newspaper. National newspapers have a wider audience and therefore must include more general information.