He gives the name of the message “If technology makes us stupid, it's not the fault of technology. » The title of the article is very intriguing and makes you want to know more. For me, the title is like a hook for the reader to want to know more about the subject. After the title, there is a paragraph that gives you some information about the author. The first few paragraphs give an introduction to the topic of the message. Goldberg structures his message in many different parts of the article. Each part has a subtitle that tells you what it will be about. Dividing an entire article into different parts gives you a clue about each topic. The way it is structured allows you to better understand what Goldberg means.