What is the first platform that comes to mind when you think of photo sharing? Most of us would say Instagram. No doubt, this platform has become the ultimate place to share all your photos. It has grown significantly over the years and has over 800 users. Many brands have also started marketing on this platform and have become big influencers. With the right techniques, you could be one of them. The power of social media marketing lies in the quality of your content. You must offer your subscribers factual, interesting and engaging content. This will keep them invested in your brand and attract many more followers. As simple as it may seem, this task is not that simple. But if you follow these 9 marketing tips, you will be able to get the most out of this great platform. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get an original essay Create a business profile: First of all, you need to get a business account before you start brand marketing. Having a business profile has many advantages. For example, your subscribers have the possibility to contact you directly from your page by clicking on your contact button. With a business profile, you can avoid using Facebook's advertising tools and create and publish ads directly on Instagram. You also have access to statistics related to impressions and post reach via their analytics tools – Insights. This tool helps you evaluate your marketing strategies and better understand your audience. Make optimal use of free Instagram tools: an Instagram professional profile is quite similar to that of Facebook. In addition to having access to statistics on impressions, engagement, etc., you can get information related to the demographics of your subscribers. This covers data related to their gender, age, location and most active hours. It doesn't stop there. You can get weekly insights into your posts that tell you how many impressions you earned and what your top posts were over that period. These free tools are great for understanding user engagement. The more you know about how your followers interact with your posts, the better you can modify your content to improve engagement. Post interesting product teasers: Instagram is a great platform to promote your products. And releasing product teasers is one of the ways to do this. They help grab people's attention and make good impressions. But remember that you shouldn't be too pushy, otherwise you might end up annoying your subscribers and possibly losing them. The trick is to talk about the product without forcing them to buy it. Create posts using eye-catching images and content that generate interest. By being lenient with your product teasers, there is a good chance that an interested person will actually buy your product or, if not, at least like it, comment on it, or share it with others . Run sponsored ads: Previously, only your followers could see your photos and updates. But now with the help of Sponsored Ads, you can reach a wider audience by showing ads to any part of your target audience. You can set a budget and run one or more ads using the carousel feature. Attractive and engaging content is the key to advertising success.