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  • Essay / Let's take the initiative: the future of our environment

    Let's take the initiative: the future of our environmentThe environment is an important subject for many organizations around the world. The ecological issues are numerous and concern both companies and organizations. Corporate social responsibility is a means by which businesses attempt to manage stakeholder pressure, improve their organization's reputation, and increase consumer goodwill. Ethical, environmental, and other social initiatives have gained popularity among CSR stakeholders (Walker, Kent, & Vincent, 2010). Corporate communication regarding CSR and environmental, social and governance issues are common topics posted on websites. According to Business and the Environment (2010), Hewlett-Packard was praised for its website and Nestlé stood out for its interactivity and ongoing engagement with stakeholders through social media, blogs, videos and discussions on stakeholder engagement initiatives. a CSR plan or policy promulgated by law. The US government has more than 50 programs from 12 agencies that work towards CSR. These programs cover business ethics, community development, human rights, environmental issues and labor. The government has implemented policies on the environment, the fight against corruption and child labor (Freeman and Hasnaoui, 2011). The policies were adopted to protect both consumers and organizations. Although CSR is not a mandatory law, many companies have implemented CSR practices in their organizations (Jacques, 2010). Corporate social responsibility is important to businesses because it shows they care about the environment, the communities they serve in, and the stakeholders. Corporate social responsibility can lead to positive consumption...... middle of paper ......0. (2010). Business and Environment, 21(11), 5-5-6. Retrieved from http://search.proquest.com/docview/792860856?accountid=34899Huebert, J. and Block, W. (2007). Spatial environmentalism, property rights and law, TheUniversity of Memphis Law Review, 37. 280-309Jacques, A. (2010). Socially conscious: companies share CSR best practices. Public RelationsTactics 2010, 12-12-13Lee, M., Fairhurst, A. and Wesley, S. (2009). Corporate Social Responsibility: A Review of America's 100 Largest Retailers. Corporate Reputation Review, 12(2), 140-140-158. doi: 10.1057/crr.2009.10Walker, M., Kent, A. and Vincent, J. (2010). Communicating socially responsible initiatives: Analysis of American professional teams. Sports Marketing Quarterly, 19(4), 187-187-195. Retrieved from http://search.proquest.com/docview/851541563