An analysis of the relationship between job seniority and sales at AvatechThe theory-seniority and sales performanceThe objective The main objective of this study was to determine the correlation between job tenure and sales. performance for external salespeople at Avatech. We hypothesized that a sales professional's seniority has a positive effect on sales volume. We tested the sales performance of employees in our 24-month sample and predicted a positive correlation with job tenure. This would strengthen the sales quota criteria established during the first 90 days of employment. We also sought to strengthen previous research that supports this theory. HistoryAvatech is an authorized Autodesk reseller with 15 employees and 4 locations in Wichita, Tulsa, Kansas City and headquarters is located in Dallas, Texas. The Dallas office has 10 employees, the Tulsa office has 2 and the Wichita office has 3. The Wichita office also covers the Kansas City satellite office. In each of the 4 markets, there are competing resellers. In Dallas there are 5 other dealers, in Tulsa there are 3, in Kansas City there are 2, and in Wichita Avatech is the only authorized dealer. The Dallas and Wichita offices have a 250-mile MTA (Metropolitan Trading Area). Other resellers have the same MTA and all resellers can compete within their given MTA..