Peter Alexander himself!Peter Alexander was born in 1965 in Melbourne, Australia. He attended school at Mount Scopus Memorial College and was voted least likely to succeed by his classmates. Alexander's teacher suggested he leave and go to TAFE, but he was stubborn and decided to stay at school and successfully completed year 12. Today, Alexander says his self-confidence and self-belief comes from his school life and he has been able to set high goals for himself. and carry them out independently. He wishes he had taken a business course before starting his own business to reap the benefits and benefits of the sleepwear industry. Despite learning problems at school and without going to university, Alexander managed to find a job as a marketer for the successful Sportsgirl brand, in 1981. He learned many skills throughout his career. life and formed strong friendships. Four years later, one night after chatting with her friends, Alexander saw that there was a gap in the Australian pajamas market. Women had a limited choice between styles, which were sexy or unattractive pajamas, so Alexander began to think about pajamas that were attractive, practical and fun. Much later. In 1985, Alexander left his job at Sportsgirl and created his own sleepwear brand. He named it after him, and with the support of friends and family, Alexander began sewing pajamas in his parents' dining room to sell to local department stores. At one point, a store canceled an order for 2,000 pairs of pajamas, so Alexander frantically searched for people to buy them. He sent an ad to Cleo which was accepted and published in their magazine and from this ad Alexander received 6,000 more orders. The b...... middle of paper ...... that he becomes a supporter of the RSPCA.In 2008, for the opening of an American Peter Alexander store, Alexander designed pajamas of which all Profits were donated to local animal rescue groups. He has since held other charity events, like his male models posing with rescued dogs in the 2011 Peter Alexander calendar! These acts of kindness are good for the heart, but they also bring positive attention to the brand and are a great way to advertise and reduce animal cruelty. Bibliography: • http://www.dynamicbusiness.com.au/entrepreneur-profile/peter -alexander-the-pyjama-man-behind-the-brand.html • https://www.peteralexander.com.au/shop /en/peteralexander• http://en.wikipedia.org/wiki/Peter_Alexander_(fashion_designer )• http://www.peteralexander.com.au/shop/en/peteralexander/peterworld• http://www.bbcentertainment. com.au/artist-detail388/peter-alexander/•