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Essay / In the same way, Boeing marked its name in the history of Boeing after the invention of the 757 and 767 aircraft programs, just after the failure of the 737 and 747 aircraft programs. Unproductive failure occurs when the things are going well, but no one knows “why” or “how”. However, productive failure is one when everyone has a deep understanding and insight into all the actions that lead to the “why” and the “how.” Garvin says the learning process is not expensive. For example, Xerox and British Petroleum can reduce costs by outsourcing the case study and post-project reviews to students, interns, etc. This will not only reduce costs but also bring in new talent that actually helps in an organization's learning process. Therefore, learning only needs a manager's time to manage the work. Learning from others is not always something that comes from reflection and self-analysis. Sometimes the most powerful insights come from outside the organization's environment. New perspectives open up by looking at different types of businesses and it works as a catalyst for creative thinking. Milliken calls the process of borrowing ideas from outside SIS. SIS stands for Shameless Stealing Ideas. On a broader scale, SIS is also known as benchmarking. Benchmarking is a continuous investigation and learning experience that ensures
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