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Essay / Swot Analysis of Suzanton Company - 2057
SYMBIOSIS CENTER OF MANAGEMENT STUDIES, PUNCorporate Social ResponsibilitySuzlon Group12/30/2013Abhik KhoslaAman SinghalHarshvardhan DhandhaniaAashay ShahShubhamINTRODUCTIONSuzlon Group is the largest wind energy company in India. It offers products and services that cover the entire value chain in wind energy production. It was founded in 1995 by Mr. Tulsi Tanti. Tanti was already an industrialist. He worked in the textile sector in the state of Gujarat. This industry has faced a number of problems due to electricity shortages. Tanti had the idea of using wind energy for his factory. This approach proved very successful, but it achieved 2 things. First, he encountered many problems during the installation of the wind turbines due to lack of support from the selling company. Second, he realized that there was a large potential market in the country's energy-starved industries. This led him to start the company in 1995. He eventually sold his textile business. Today, Suzlon is one of the world's largest players in the wind energy industry. It is a pioneer and market leader in India and has expanded its presence across the globe. Suzlon also recently acquired a German company, RE Power, which increased its strength and position as a global power. The Suzlon Group approved the CSR mission in December 2007 and launched the Suzlon Foundation. The Suzlon Group of Companies has launched the Suzlon Foundation to lead corporate social responsibility initiatives. For “Powering a Greener Tomorrow”, Suzlon is committed to sustainable development. Suzlon Foundation is registered under Section 25 of the Companies Act. Suzlon Foundation's mission is to implement ethical business practices, it wants communities to reach their true potential....... middle of paper.... ...they are powerhouses with many resources to their disposal. Being such influential and wealthy members of society, their contribution should be greater. Suzlon is an organization that transcends the normal. Their economic model in itself contributes to offering the world a chance to build a better, sustainable and energy-efficient future. They create clean wind energy that helps pave the way for sustainable energy security in the future. However, Suzlon went even further. They have not only established a CSR program but also made effective and conscientious efforts to help forge a stronger society. They have created a respectable organization renowned for its efforts in CSR activities. Suzlon is an example of a business organization that works for itself and also works for society. It defines how a company must pay its dues to society..