The existence of bribery and unethical behavior is endemic in the global market and may not change overnight. The issue of corruption has been distilled into economic literature as a question of ethics. In this situation at the airport with the customs officer, it is important to distinguish between business ethics and personal ethics. In a business ethics situation, the Foreign Corrupt Practices Act would prohibit offering bribes to the customs office – for example to release a shipment of goods lost in paperwork (Pitman and Sanford, 2006). Most companies also have anti-corruption policies. In this situation, however, the main question that arises is that of personal ethics. In a situation where your business is unknown and no activity is being conducted, normal business ethics and laws (including the FCPA) do not apply only to personal ethical standards. In West Africa, corruption is socially accepted. In a situation like this, it is also timely. Looking at the basic theory of negotiation, the customs officer holds almost all the negotiating power because the power associated with being "right" does not exist, by the standards of this country . Combined with the time constraints in which you operate, you have no real bargaining power in this negotiation. In the absence of enforceable laws, the moral imperative is defined solely by one's personal ethical standards. If you think it's worth missing the plane on principle, that's an option. However, this has consequences in that you miss the plane, but you also don't have to do anything to avoid future corruption incidents. The corruption comes from an inefficient and probably bankrupt government, which means passport control officers get paid then......in the middle of the paper market......cular. Businesses that conduct market research normally save a lot of money by understanding what type of product or service is needed, instead of blindly entering the market without knowing what to expect. Works Cited Keegan & Green. (2002). Global Marketing Management, 6th ed. New York: Prentice Hall. Neal, W. and Bathes, S. (1996). Use the value equation to evaluate campaign effectiveness. ARFA workshop on advertising monitoring and campaign effectiveness. Retrieved June 16, 2010 from http://www.sdrnet.com/article6.html Pitman, G. and Sanford, J. (2006). The Foreign Corrupt Practices Act Revisited: An attempt to regulate “ethical bribery” in global commerce. Journal of Supply Chain Management. Vol.30(3)14-20.QuickMBA.com (2007). Marketing research. QuickMBA.com. Retrieved June 16, 2010 from http://www.quickmba.com/marketing/research/