Table of contents:1. The agricultural sector………………………………………………32. Lipton Tea……………………………………………………………………..42.1 Rainforest Alliance…………………………………….. . .........4-52.2 Threats and challenges…………………………………………….6-72.3Best and worst practices……………………… … ………………..7-83. Concluding remarks/suggestions…………………………….…81. Sustainable development of the agricultural industry contains at its core three main elements: environmental protection, social equity and economic growth, a concept often referred to as the triple bottom line: a business examining its impacts in terms of financing of the environment and people. In agricultural sustainability, we actually consider the effects of the agricultural sector on these three factors, sustainable agriculture must be able to preserve the environment, control and protect energy, water and soil while improving the well-being of farmers in a safe climate, free from any environment that could threaten the health of workers while guaranteeing high quality products. While the two terms "sustainability" and CSR have been used interchangeably, some authors like to distinguish their meaning by asserting that sustainability only appears to justify the existence of CSR and that as a concept it represents the ways of doing business and the responsibilities assumed by companies. regarding their impact on the environment and society as a whole. The industry faces many challenges that are rarely mentioned as main issues: environmental protection linked mainly to the scarcity of resources, working conditions and health standards. Sustainable agriculture embodies the following principles: Based on the prudent use of renewable or recyclable resources. Preserves natural resources. systems so that the r...... middle of paper ......pton-and-sustainabilityhttp://www.prnewswire.com/news-releases/liptonr-tea-continues-major-expansion-of- Sustainable-initiative-62159847.htmlhttp://www.unileverfoodsolutions.us/products-brands/professional-products/tea/rainforest-alliancehttp://knowledge.wharton.upenn.edu/article/water-scarcity-a-daunting- challenge-with-a-hopeful-future/http://www.fao.org/docrep/w5830e/w5830e0m.htm#emerging%20challenges%20for%20sustainable%20agriculturehttp://www.rainforest-alliance.orghttp:// www.slideshare.net/kiranshaukat2/lipton-completehttp://blog.psiimpact.com/2013/12/unilevers-project-sunlight-solid-approach-corporate-social-responsibility/http://blog.psiimpact.com/ 2013/12/unilevers-project-sunlight-solid-approach-corporate-social-responsibility/http://knowledge.wharton.upenn.edu/article/water-scarcity-a-daunting-challenge-with-a-hopeful- future/