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  • Essay / Malaysian Airlines System: A Story of Ups and Downs

    The Malaysian Airlines System (MAS) or otherwise known as Malaysian Airline Berhad (MAB) has been one of the amazing prides of Malaysia as it was the Malaysian Airlines' main organization that has understood how to build and stand out across the world. They happily carried the Malaysian banner and scored over 200 goals in Malaysia and abroad. After ten years, MAL made its first journey as a national aircraft, growing from a family conveyor to a global carrier in just 10 years. Say no to plagiarism. Get Custom Essay on “Why Violent Video Games Should Not Be Banned”?Get the original essayIn 1963, after the improvement of Malaysia, MAL changed its name to Malaysian Airlines Limited and joined Borneo Airways a little later. In 1965, after parcels were transferred to Singapore, MAL transformed into a dual national carrier, changing its name to Malaysia-Singapore Airlines (MSA). Less than two decades after its creation, MAL created more than 2,400 delegates and a naval force using Comet IV aircraft. Likewise, they were also unique from the different aircraft available at the time which was an advantage to their company. Malaysia introduced Malaysian Airlines Limited, which was thus renamed Malaysian Airlines System and known as MAS. In 1986, it was renamed Malaysia Airlines. Since 1973, Malaysia Airlines has had its ups and downs. The carrier has managed to achieve over 100 accolades over the last two decades, particularly Excellence in Loyalty Marketing (Bronze Winner), Silver Award in Transportation, Travel and Tourism Category (Putra Brand Awards ) and Best Loyalty Program Partnership (Bronze Winner) (Malaysia Airline Berhad, 2016). Since the season of their founding, the aircraft has made continuous progress and generated observable profits for its business. Unfortunately, in the midst of the 2008 financial crisis, Malaysia Airlines would experience discernible misfortune from then on. The board proposed to increase spending by acquiring new professions keeping in mind the end goal of maintaining their targeted state locally and, more broadly, globally. Despite the enormous urgency within the association over the years, when no one expected that anything more terrible could hit the carrier, they had to deal with two tragedies in a short period of time . The year 2014 was a huge disastrous year for Malaysian Airlines and furthermore for individual Malaysians when they lost a flying machine and a few months after, they lost another plane in a catastrophic accident. In a report released in March 2014, the Director-General of the Civil Aviation Department of Malaysia issued an open response to declare the horror of the loss of the planes. Four months later, the country was once again shocked by the news of the MH 17 tragedy, which killed 283 passengers and 15 groups on board on July 17, 2014, as reported by the neighboring daily the next day. While Malaysia Airlines systematically monitored each of the disasters, the administration ultimately chose to intercede. In a bid to get to the bottom of the crisis and actualize changes in the administration of the association, the carrier's funds were endowed under Khazanah Nasional Berhad in August 2014. Khazanah, as stated in its announcement, has emphasized that they were enriched to hold and manage the business assets of the Government of Malaysia and understand the key effort to help the nation. Keep in mind: this is just a sample. Get a personalized document from our editors now 2018.