The difference between a product being a success or a failure can depend on how quickly a team can communicate and correct problems. There are strategies that can centralize many supply chain decisions to maximize efficiency and minimize problems and downtime. According to Kinaxis, the strategy that is taking over the industry is called supply chain control towers. In reality, they combine technology, people and a centralization process to achieve a more responsive supply chain. When a problem arises, a supply chain control tower will expedite the search for a solution. The supply chain control tower will be able to utilize all its assets and delegate information to relevant personnel very quickly. If a company does not use a supply chain control tower, information will be disseminated at a snail's pace if it succeeds. Without a supply chain control tower, no one really knows all the elements affected by an issue. Only a central supply chain control tower will know how to connect the moving parts and accelerate remediation.