In order to convince the listeners, she mentions who she is at the beginning of her speech and says: "I am a plant geneticist" and "My laboratory published our discovery on the rice. immunity gene,” she gets the public to trust her work because her rice discovery was publicly published and anyone interested in her work can learn more on websites like TED talk. Just after his discovery of the rice immunity gene, his friend and colleague Dave Mackill tells the story of seventeen million farmers facing difficulties growing rice. By sharing this story with the public and her feelings towards farmers, and mentioning that they are going through difficult times, she seems more informed about the difficulties farmers face around the world, allows her to be more trustworthy and ready to help. . She draws an ethical conclusion when she attempts to help struggling farmers with genetic modification of plants through the help of big and powerful organizations like Bill and Melinda Gates.